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With information security paramount in the minds of our clients, we’re also proud that our systems used for safeguarding sensitive information have earned CERTIFIED status for information security* from HITRUST.

(*) Learn more about our certification.

Zeldis is a thought-leading market research firm helping to shape the future of our industry.  We are woman-owned, operated and controlled, and certified by the Women’s Business Enterprise National Council.

Learn more about WBENC.

Zeldis employs a variety of both innovative and traditional methods to get the precise results you need, including integrated qualitative and quantitative methods, conducted by a single, dedicated research team.

Unlike most other research firms with separate qual/quant teams, this integrated approach uniquely enables us to plan for the best blend and timing of methodologies, then build upon the findings as they emerge to tell one unified story with the highest-level insights possible.

Zeldis Buzz: Case Studies: Fallen Angels and Silver Linings Research
Zeldis Buzz: Case Studies: Fallen Angels and Silver Linings ResearchMay 14, 2025We are excited to introduce a new feature to our newsletter this year: Zeldis Buzz Case Studies. Each quarter we will feature a case study of recent work we have done for a client. These will be blinded, of course, but we hope you might find it valuable to see some examples of what others […]Read More
Upcoming Conference: IMCA (Insurance Marketing and Communications Association) Ignite Conference
Upcoming Conference: IMCA (Insurance Marketing and Communications Association) Ignite ConferenceMay 13, 2025Amy Rey is excited to join Debbie Maas of Fuzion as co-presenters at the IMCA (Insurance Marketing and Communications Association) Ignite Conference in Scottsdale, June 23–25. Together, they’ll lead two insightful sessions: Intro to Quantitative and Qualitative Research: Come on in, the Water’Read More
Upcoming Thought Leadership on Technology
Upcoming Thought Leadership on TechnologyMay 13, 2025Zeldis will be conducting three different qualitative TL research efforts in 2025, all related to the use of technology by B2B audiences in the industries where we focus. Watch for the following releases this year: Research with financial advisors to explore take a closer look at how financial advisRead More
New Webinar: The Future of Insights: Trends, Challenges, and Priorities in the Insurance and Financial Services Markets
New Webinar: The Future of Insights: Trends, Challenges, and Priorities in the Insurance and Financial Services MarketsMay 13, 2025Zeldis is excited to share recent thought leadership research about trends (including AI!), hot topics, and challenges facing the insights industry across our areas of focus: financial services, P&C insurance, health insurance, and group benefits. We will share what we’ve learned from our in-Read More