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New Webinar – Are YouTube and TikTok the New Financial Advisors?: How consumers use social media for financial education and advice.April 25, 2024Social media is well-established as a powerful platform for connecting people, sharing ideas, and learning how to do just about anything. It is also where consumers can find a mountain of information on serious topics related to finances. In fact, a recent study conducted by Forbes found that almostRead More
Zeldis Spring 2024 Buzz: News For Market ResearchersApril 25, 2024Check out our most recent edition of the Zeldis Buzz Newsletter, published and sent to our Zeldis Research newsletter mailing list in Spring 2024. Read the Spring 2024 Newsletter HERE. Among the topics in the Buzz: Zeldis’ Social Media and Finance Thought Leadership Research Activation Webinar ZelRead More
Podcast Vol. 2: Four Trends in HealthcareMarch 26, 2024In the newest Zeldis Buzz podcast, Amy Rey sits down with Zeldis Health Insurance Practice Lead, Leanne Benvignati to talk about the recent trends we’ve seen in Health Insurance Market Research. Amy and Leanne talk about trends including an increased emphasis on government programs, a more holistiRead More
Webinar – Avoiding Research Limbo: How to Keep your Research from Sitting on the ShelfMarch 21, 2024The dollars spent on market research are valuable – we all want to do everything possible to use those dollars to effectively make decisions that drive the business forward. Watch our webinar to learn about some techniques we have used with clients, both before and after the research execution, toRead More